HEY, it's about you!
Based in such a diverse and busy market, it was imperative to make the user feel comfortable and welcome. Hey JQ, Jaques or simply JQ if you know him, is a personable guy; he is the brand. Ultimate people great him with 'Hey JQ', and that personality we needed to convey in the most simplistic clean way. A clean large hero image of the man himself, and minimal forward content, welcome and engage the user to find out more.
In order to enable continuous client access to the entire Hey JQ plans anytime, anywhere, a user centric, responsive design was implemented.
Along with creating JQ customer facing digital platform, he also wanted to offer rich and varied content around the brand and the vast knowledge his philosophy, and dedication to quality.